#salesforce
SALESFORCE: ANOTHER GREAT STEP TOWARDS THE FUTURE IN ITAP

CRM: Customer Relationship Management

To better listen to our customers and fully satisfy their requests, we have decided to adopt a tool that will allow us to build increasingly dedicated and attentive professional relationships.

ITAP has chosen Salesforce, the world leader in CRM, willingly accepting the challenge of Change Management. 💯

To start with the right stimulus and expertise in the field, all the actors involved in the project were trained in an engaging and dynamic way by a giant in the field: Dr. Phil Taylor.

The SF modules chosen for the first step of this path are:

✅  Sales Cloud: for a better and optimal management of work and customers by our sales force.
✅  Pardot: for a complete management of external communications with a sophisticated system of newsletters and automations.
✅  Social Studio: for the management of all corporate social networks, their contents, statistics and dynamics.

After a year of work and preparation we are ready to leave for this new adventure. 💪